Rory Harvey was appointed GM executive vice president and president, Global Markets in January 2024.
In this position, Harvey leads the commercial strategy for General Motors, to deliver a leading purchase and ownership experience for customers in North America, China and international markets.
Harvey is focused on bringing to market the right vehicles, software and technology, across GM's full portfolio of automotive and connected services brands, including Chevrolet, Buick, GMC, Cadillac, OnStar, ACDelco and GM Genuine Parts.
Prior to this role, Harvey led GM sales, service and marketing for North America. He came to that role in June 2023, having previously led Global Cadillac since September 2020, where he ran the brand’s day-to-day operations. Harvey first joined Cadillac in March 2018 as vice president, Cadillac North America Sales, Service and Marketing.
Before joining Cadillac, Harvey held the position of chairman and managing director of Vauxhall Motors, leading the U.K. operation during a period of significant uncertainty and volatility. This role also included the Ireland operations and U.K. manufacturing. Prior to Vauxhall Motors, Harvey was the executive director of Opel Sales and Aftersales Europe. In this role, he was responsible for over 550,000 new vehicle sales per year and achieved two years of consecutive growth for the markets he led.
Born and raised in the U.K., Harvey began his GM career more than 30 years ago. Harvey received his bachelor’s degree in mechanical engineering from Coventry University.